SEPHORA

SEPHORA Holiday PopUp

SEPHORA was looking for a way to celebrate their We Belong Holiday campaign, “It’s The Beauty You Give” and also support the grand re-opening of their store at the Grove in Los Angeles. We created a Stop-In event with multiple activity touchpoints that centered around memorable, shareable moments. A custom video photo booth allowed Guests to send messages and holiday wishes to loved ones, kids enjoyed a dedicated kids corner with a coloring wall and games, and a cotton candy machine served up fluffy delights for all attendees. Additionally, gift card giveaways drove customers back to the store location.