IKEA

75th Anniversary Catalog Pop Up

A pop up to celebrate IKEA's 75th anniversary. Open to the public in 2 US cities, guests were invited to play a trivia game as they discovered new products in (4) IKEA designed showrooms. Scores were tallied based on the correct answers to questions. Guests were able to pick a prize based on their score. Meatballs were available for all guests free of charge.