Capital One
State of the Small Business
We teamed up with Capital One to host their very first Business Conversations virtual event. Through this experience, the press and media got an exclusive look into the Spark Cash Plus product ahead of the mass TV campaign launch. Importantly, the event talent shared their personal experiences regarding the state of small business in the food industry, helping to shape a narrative around this latest product offering.
A live panel discussion was the focal point of this event. Panel discussion topics included: COVID-19-related business challenges, creative business practices and resource allocation, financial management, employee retention & wellness, holiday preparation, and giving back. A live Q&A concluded this experience.




